The AIG emblem is airy and bright. The logo appears to be highly creative and contemporary. It suggests creating a prosperous and joyous future for everyone on Earth. The sign extends an invitation to work with the company to accomplish dreams. An American insurance company called AIG provides services in 70 nations. The entire value of its assets is $527 billion. The insurer offers life, property, and pension deposit products to over 90 million individual and business clients.AIG was founded on a vast global network of dispersed insurance companies.
Therefore, its logos have always represented something immense and worldwide. Six years after the firm was founded, the first logo was created to unify all branches under a single brand. Three giant letters that consistently transmit confidence and serenity serve as the hallmark of the logo, which has withstood the test of time despite shifting fashions, generations, and design influences.
▶History of the AIG Logo 🌞
1973-1985
The name “international” comes from the company’s original goal of bringing together corporate interests across international borders. American Asiatic Underwriters (AIG) was established in Shanghai in 1919. In 1926, it relocated to America under the name American International Underwriters Corporation. Germany, Japan, and Latin America all have branches.
1985-2012
After going public in 1984, the business began trading on the New York Stock Exchange. The flood of capital made new insurance categories, including environmental liability or political risk, possible.
2012-Present
In 2009, the business divided its insurance division into AIU Holdings, which continued to operate under the Chartis name. But in 2012, it was decided to drop this brand and return to the original AIG moniker while also changing the color palette.